In this episode we sat down with the amazing Betty NFT, who is the co-founder and director of Deadfellaz – an NFT collection & community and you could say metaverse web 3.0 brand.
The Deadfellaz collection of 10,000 NFTs sold out within 20 minutes of launch on the 13th September 2021, and has since traded over 46 million USD through NFTs.
With a DeadFellaz token comes art, culture & community. And they are here for the love of art and the evolution of gamification, IP & NFT tech. They have big plans and focus on innovating within the NFT space & empowering their holders in creative ways.
Betty’s role within Deadfellaz as one of the two co-founders (along with her husband and Deadfellaz illustrator Psych) who have handled everything from concept development, community engagement, and brand outreach to marketing, innovation, and experience design.
Betty is also co-Director of a creative production agency servicing AAA brands and corporations globally and has been in the industry for the last 11 years.